What is a Model Reference?

The Model Reference feature enables you to copy the style, setting, and vibe of an image and apply it to your own model photos.

Benefits

• Copy Campaign-Ready Aesthetics: Replicate high-end campaign aesthetics in product photos by recreating mood and ambiance to fit brand identity.
• Engage Your Audience: Align model attributes including size, ethnicity, and age with target customer preferences.
• Accessible for Fashion Companies of All Sizes: Small businesses can produce professional-grade results without expensive photoshoots.
• Leverage Stock Images: Use reference images from platforms like Adobe and Unsplash for marketing-ready content.

Using Model Reference Effectively

• Seasonal Campaigns: Create cohesive holiday campaigns using seasonal reference imagery.
• Brand Storytelling: Mirror high-end photoshoot aesthetics to convey brand identity.
• Targeted Marketing: Craft visuals aligned with specific customer segments (activewear, boho, etc.).